[podcast src=”https://html5-player.libsyn.com/embed/episode/id/9975995/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/2ddae4/” height=”90″ width=”100%” placement=”top” theme=”custom”]Talking points are required for any business conversation. These points make a case for what you’re selling as quickly and clearly as possible. If you use these talking points correctly, and with the right strategy, you can develop the relationship you’ve already built with your community even further.
In this episode, Brandon relates the moment he realized he couldn’t simply ad lib the big choices and explains how you can steer the conversation through phone and email.
The Finer Details of This Episode:
- Brandon celebrates as Brands on Brands on Brands continues to rise in the charts and gives a shout out to everybody who’s reviewed the show!
- The anecdote from Brandon’s own past that emphasizes why you should have a plan in place for important life decisions.
- To understand what you want out of these important business conversations, you need to understand who your customers are and what they desire.
- Always make sure that you sound relatable and direct—individually tailoring emails is a good start!
- How to check in with your clients without coming off too sales-y.
Quotes:
“We don’t think enough about how we talk to people that are involved and engaged in our business.”
“In any conversation, your first step is figuring out what you need to know about the listener to determine the goal of the conversation.”
“You should have your intentions figured out so that you know what you’re trying to accomplish and it comes off clear in the call.”
Links:
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
Join the Brand Growth Community on Facebook at www.brandsonbrands.com/community
And please leave a rating and review on iTunes!